Background
The original Revenue Report was a simple tool for creators to check their income and payout details. As the platform grew, creators needed more visibility into content performance, audience engagement, and revenue.
Over several iterations, we evolved the feature into a Creator Dashboard that brought these metrics together in one place.
Feature Evolution
2021 | Concept Exploration
Explored a more data-driven dashboard as the platform expanded its creator business.
The concept introduced content, audience, and revenue metrics beyond basic income reporting.
2023 | Production Release
Developed the launch MVP with PM, engineering, BI, and BD teams.
The dashboard combined revenue, content performance, and audience metrics into a clear information hierarchy for daily use.
From Concept to Production
The three versions reflect how the product evolved over time—from basic revenue reporting, to broader concept exploration, and finally to a production-ready dashboard shaped by real business, data, and technical requirements.
